19 Apr TOP CYBERSECURITY PR FIRMS IN 2023
Cybersecurity PR firms have emerged as key players in this space, helping organizations to navigate the complexities of cybersecurity and protect their digital assets. These firms provide a range of services to businesses and organizations, all aimed at enhancing their cybersecurity posture and building trust with their stakeholders. At the core of their services are advanced PR strategies and techniques that focus on managing the reputation of the organization during and after a cybersecurity incident.
The first and foremost service that cybersecurity PR firms offer is the creation of a robust and comprehensive cybersecurity plan. They work with businesses to identify potential risks and vulnerabilities and develop a plan that includes policies, procedures, and best practices to mitigate those risks. This plan often encompasses several security layers, including network security, application security, endpoint security, data security, and cloud security.
To ensure that their clients’ cybersecurity posture is constantly updated to protect against emerging threats, cybersecurity PR firms offer continuous monitoring and analysis. In addition to that service, cybersecurity PR firms also specialize in crisis management, brand communication, content development, and a lot more.
In conclusion, cybersecurity PR firms offer a wide range of services that cover all aspects of cybersecurity, from planning and monitoring to crisis management and reputation building. This is why Amra & Elma has developed a specialized list of the best cybersecurity PR firms that help brands proactively manage risk and protect their digital assets, ensuring business continuity, customer trust, and overall success.
Below is the selected list of the best cybersecurity PR firms in 2023:
ABOUT
Location: NYC, NY
Amra & Elma, one of the best cybersecurity PR firms in New York City, was founded by two super-influencers who collectively have over 2 million followers across a variety of social media platforms. They are experts in a variety of fields, including technology, public relations, crisis management, influencer marketing, brand strategy, cybersecurity PR methods, social media management, and events. Amra & Elma’s database of influencers has information on over 1 million specialist influencers of all sizes, including nano, micro, macro, and celebrity influencers. Among its clients are Fortune 500 corporations and leading global brands including LVMH, Nestle, Bvlgari, Uber, Netflix, Johnson & Johnson, HTC, and Olay.
They rank for more than 20K keywords on the first page of Google and receive more than 2 million monthly impressions, making them one of the best organic SEO firms in the city. Many of the most well-known media publications and press websites in the world, including Forbes, Business Insider, USA Today, Bloomberg, CNN, The Financial Times, Cosmopolitan, WSJ, and many more, have highlighted and publicized their marketing initiatives and success stories. Their team of highly competent professionals routinely exceeds expectations and delivers outstanding outcomes.
SPECIALIZES IN
- Public Relations
- Cybersecurity PR
- Crisis Management
- VR & AR
- Video Production
- Animation
- Live Experiences
- Trade Shows
- Influencer Engagement
- Brand Building & Strategy
- Event Management
- Product Launches
- Photography
- Content Production
- Media Buying
- Influencer Marketing Campaigns
- SEO
- Creative Services
- PPC
- More.
CLIENTS
- Age of Wonders
- Warner Bros
- Disney
- Netflix
- Huawei
- HTC
- Nestle
- L’Oreal
- Avon
- Virgin Voyages
- Enterprise
- Gurney’s
- W Hotels
- Knickerbocker
- Hard Rock Cafe
- Taj Hotels
- Kimpton Hotels & Restaurants
- Bvlgari Hotels & Resort
- Mandarin Oriental Hotel Group
- Other.
MEDIA MENTIONS
Forbes, USA Today, Nasdaq, Yahoo News, The Financial Times, Bloomberg, CNN, Good Morning America, In Style, Cosmopolitan, Gloria Magazine, The Washington Post, Business Insider, Marie Claire, Huff Post, and many others.
ABOUT
Location: New Orleans, LA
In addition to being one of the top cybersecurity PR firms, MKG Marketing was one of the first entirely remote marketing businesses to serve Washington’s state capital and the Bay Area. They collaborate with B2B businesses to develop customized marketing plans for Digital Advertising, SEO, and Analytics through open dialogue and enduring connections between clients and specialists. Because they put people first, they develop lasting connections that let them develop knowledgeable tactics.
SPECIALIZES IN
- Marketing Strategy
- Digital Advertising
- Search Engine Optimization
- Marketing Analytics
- Social Media
CLIENTS
- Arlo
- ExtraHop
- Informatica
- MariaDB
- Maxim Integrated
MEDIA MENTIONS
Not Available.
ABOUT
Location: Houston, Texas
One of the best cybersecurity PR firms, Destiny Marketing Solutions is situated in Houston and helps its clients increase their customers and income from LinkedIn and Google. Through quick, targeted marketing sprints, they assist businesses in the renewable energy sector in increasing income from Google & LinkedIn. Their task is more strategically planned, well defined, and completed faster.
SPECIALIZES IN
- Link Building
- Content Writing
- Keyword Research
- AdWords Management
- Reporting & Analytics
CLIENTS
Not Available.
MEDIA MENTIONS
Not Available.
ABOUT
Location: Cleveland, OH
One of the best cybersecurity PR firms, SubRosa is a boutique marketing organization with its headquarters in Cleveland, Ohio. John Price and Alex Pagoulatos, two former intelligence officers, launched SubRosa after seeing the need to supply sophisticated cybersecurity services to both small and large businesses. SubRosa has hired the top analysts, consultants, and pentesters in the market to achieve this.
SPECIALIZES IN
- Security Assessments
- Social Engineering
- Cyber Awareness Training
- Managed SOC
- Third Party Assurance
CLIENTS
Not Available.
MEDIA MENTIONS
Not Available.
ABOUT
Location: Houston, TX
One of the leading cybersecurity PR firms, Zintel PR is based in Houston, Texas, and specializes in developing inventors into thought leaders via sound media relations knowledge. The idea factory strategy that their team of marketing gurus provides consistently produces amazing press coverage outcomes for their customers. They are also concentrating on assisting with the billion-dollar successful exits of various enterprises.
SPECIALIZES IN
- Media Relations
- Thought Leadership
- Analyst Relations
- Content Production
- Social Media
CLIENTS
Not Available.
MEDIA MENTIONS
Not Available.
ABOUT
Location: Minneapolis, MN
One of the leading cybersecurity PR firms, Zintel PR is based in Houston, Texas, and specializes in developing inventors into thought leaders via sound media relations knowledge. The idea factory strategy that their team of marketing gurus provides consistently produces amazing press coverage outcomes for their customers. They are also concentrating on assisting with the billion-dollar successful exits of various enterprises.
SPECIALIZES IN
- Web Design
- Digital Marketing
- Branding
- UX Consulting
- Analytics & Insights
CLIENTS
- Path Robotics
- Kongskilde
- Halco
- Global Tranz
- Plitek
MEDIA MENTIONS
HubSpot, Shopify, ABM, and others.
ABOUT
Location: Boston, NY
For businesses aiming to advance, Pan Communications is a strongly autonomous mid-sized integrated marketing agency that is also one of the top cybersecurity PR firms. They place a high priority on relationship-driven outcomes, and their team of executives and marketing specialists work tirelessly to comprehend the brand’s operations and its target market in order to create engaging tales that speak to the correct audience at the appropriate moment.
SPECIALIZES IN
- Public Relations
- Content Marketing
- Integrated Marketing
- Strategic Consulting
- Social Media
CLIENTS
- Amwell
- Citrix
- Absolute
- Veeam
- Braze
MEDIA MENTIONS
Not Available.
ABOUT
Location: London, UK
One of the best cybersecurity PR firms, Eskenzi PR is a growth marketing organization with headquarters in London, United Kingdom. They work together with their clients to make sure their brand is on a rapid trajectory to build a favorable reputation, strengthen customer connections, identify new business, and generally become more authority within the industry since they think that successful PR is a collaboration.
SPECIALIZES IN
- PR Services
- Marketing Services
- Digital PR Services
- Events
- Social Media
CLIENTS
- Synopsys
- Tripwire
- Cybereason
- Immersive Labs
- Alert Logic
MEDIA MENTIONS
Not Available.
ABOUT
Location: Bristol, UK
OggaDoon, one of the top cybersecurity PR firms with offices in Bristol, partners with individuals and organizations who share their passion and mission on a national and worldwide scale. They enable growth for people and enterprises with a passion and purpose by fusing human creativity with digital marketing algorithms and PR. Their success depends on their clients’ drive and ambition to develop genuinely innovative and precisely targeted strategic initiatives that they can be proud of.
SPECIALIZES IN
- Public Relations
- Digital Marketing
- SEO
- Launch PR
- Social Media Marketing
CLIENTS
- UKC3
- Women’s Resource Centre
- Medicare Network
- Active Travel
- Threat Intelligence
MEDIA MENTIONS
Not Available.
ABOUT
Location: Amsterdam, Netherlands
One of the best cybersecurity PR firms, PRLab is an integrated PR agency with offices in Amsterdam. The firm adheres to an integrated marketing strategy, thus it offers its tech customers assistance throughout the whole marketing spectrum in addition to PR help. They choose to take an unconventional approach because they believe the conventional PR strategy is flawed.
SPECIALIZES IN
- Technology PR
- SEO Services
- PR Funding
- Media Training
- Digital PR
CLIENTS
- Siilo.
- Wayflyer
- Unifonic
- We Travel
- Recruitee
MEDIA MENTIONS
Forbes, Tech Crunch, WSJ, Bloomberg, Reuters, and others.
Best Cybersecurity PR Firms in 2023- FAQ’s:
What services do cybersecurity PR firms provide?
Cybersecurity has become a primary concern for companies and organizations of all types in recent years, given the increasing number of cyber threats and data breaches. Cybersecurity PR firms, therefore, have emerged as an essential component of the overall cybersecurity architecture that companies need to implement. These firms specialize in helping clients to secure their digital infrastructure and manage their reputation in the face of cybersecurity threats.
Cybersecurity PR firms offer a range of services tailored to meet the unique needs of their clients. One of their most crucial services is crisis management. These firms are well-equipped to help clients navigate difficult and complex situations, such as data breaches, ransomware attacks, or other serious cyber threats. In these instances, cybersecurity PR firms provide clients with immediate crisis communications support to ensure that the situation is handled appropriately, effectively, and with full transparency.
Another important service provided by cybersecurity PR firms is reputation management. Apart from managing the crisis, these firms also help clients to recover and rebuild their image and reputation after a cybersecurity breach or other incidents that may have negatively affected their brand value. They work to help clients communicate their response to the crisis to their stakeholders, customers, and the public at large in a way that accurately reflects the situation and reassures stakeholders about the company’s commitment to cybersecurity.
Cybersecurity PR firms also provide clients with strategic communications support. They help clients to develop and implement comprehensive cybersecurity communication strategies that are tailored to meet their specific needs, goals, and business requirements. This includes things like developing press releases, media statements, social media posts, and other forms of public relations to communicate the company’s commitment to cybersecurity best practices, policies, and procedures.
In addition to crisis and reputation management, cybersecurity PR firms offer a variety of other services like threat intelligence, research and analysis, content creation, media relations, and more. They are equipped with the necessary knowledge and expertise to remain current and up-to-date with the ever-evolving world of cybersecurity and can effectively educate and inform their clients on emerging threats and trends. Recognizing the critical role of hands-on experience in shaping future cybersecurity experts, many of these top cybersecurity PR firms offer invaluable opportunities for aspiring professionals to learn directly from industry leaders and gain practical experience in managing cybersecurity threats and communications.
How to reach out to cybersecurity PR firms?
In today’s digital age, cybersecurity has become a significant concern for businesses across the world. With the rise of cyber threats such as phishing, hacking, and viruses, the need for cybersecurity solutions has increased. Cybersecurity PR firms play a crucial role in managing the reputation and image of cybersecurity organizations. These firms specialize in understanding the complexities of the cybersecurity industry and creating effective communication strategies to promote cybersecurity products and services.
If you are a cybersecurity organization seeking to reach out to a PR firm for your communication needs, there are various ways to approach the process. Firstly, it is essential to research the various cybersecurity PR firms available in the market. You can do this through online searches, industry directories, and industry associations. It is important to take the time to understand the services offered by each firm and determine which one best suits your needs.
Once you have shortlisted a few cybersecurity PR firms, the next step is to reach out to them. You can do this through email or by directly scheduling a meeting with them. It is important to have a clear communication strategy in place before reaching out to a PR firm. This should include your overall goals, target audience, messaging, and budget.
During your initial conversation with a PR firm, it is essential to ask relevant questions about their experience, their understanding of the cybersecurity industry, and their track record of success. You should also be transparent about your expectations, timelines, and budget.
After selecting a PR firm, it is important to establish a strong working relationship with them. This includes regular communication, providing timely feedback, and having open and honest conversations about any challenges that may arise. By working collaboratively, you can maximize the impact of your communication strategy and achieve your desired outcomes.
In conclusion, reaching out to cybersecurity PR firms requires careful planning and execution. Conduct thorough research, develop a clear communication strategy, and establish a strong working relationship to ensure your communication needs are met. With the right PR firm by your side, you can effectively promote your cybersecurity services and products, ultimately protecting your business and customers from the growing threat of cyber attacks.
How much do cybersecurity PR firms usually cost?
Cybersecurity is vital to any business operation, and as such, cybersecurity public relations (PR) firms have become an essential component in safeguarding an organization’s reputation during and after a cyber attack. In the current digital landscape, with the growing threats of cyber threats, it has become imperative for companies to enlist the services of a cybersecurity PR firm.
Cybersecurity PR firms provide a variety of services, such as developing crisis communication plans to handle and respond to cyber attacks, providing media training for spokespersons, reputation management for businesses post-attack, and information security training for employees. The cost of cybersecurity PR firms varies, and several factors impact the final cost.
One of the key determinants of cybersecurity PR costs is the type of services required by an organization. Depending on the complexity and severity of a cyber attack, a company may need a full-service cybersecurity PR firm to help them manage the fallout. Such firms typically charge hourly rates ranging from $250 to $500 per hour, or more, depending on the consultant’s level of expertise.
Another factor affecting cybersecurity PR costs is the size of the organization. Larger companies generally require more complex cybersecurity PR services and as such, may need to pay more. Additionally, larger businesses have a higher risk of becoming the target of a cyber attack, meaning their reputation could be at greater risk, and it may require higher-cost services and a more extensive crisis communication plan.
Geographical location is also a factor impacting cybersecurity PR costs. It is common knowledge that living costs vary across different countries and cities hence, cost variants; hold for cybersecurity PR firms. The cost of cybersecurity PR services in countries like the US and the UK is generally higher compared to countries in Africa and Asia.
Furthermore, some cybersecurity PR firms offer retainer-based services that cover a suite of cybersecurity PR services each month for business continuity purposes. These services typically cost between $5,000 and $25,000 per month.
Why do brands work with cybersecurity PR firms?
With an increasing number of businesses and individuals relying on technology to manage sensitive data, the threat of cyber attacks looms large. Brands, in particular, are under constant scrutiny when it comes to cybersecurity, as any breach or compromise can have severe consequences for their reputation and bottom line.
Cybersecurity PR firms specialize in managing the public image of brands when it comes to cybersecurity and help companies protect and maintain their reputation in the face of potential cyber threats. By working with such firms, brands can leverage their expertise to stay ahead of the curve when it comes to cybersecurity, and ensure that they are prepared to handle any incidents that may occur.
One of the primary reasons why brands work with cybersecurity PR firms is to create a proactive defense against cyber attacks. By partnering with these firms, companies can stay up to date on emerging threats and vulnerabilities, and take steps to mitigate these risks before they become a serious issues. This can include everything from conducting regular security audits and software updates to implementing more advanced measures such as network segmentation and encryption.
Another key benefit that cybersecurity PR firms offer is their ability to manage crises when they arise. In the event of a cyber attack, these firms can help brands to communicate effectively with the public, ensuring that the right messages are delivered to the right people at the right time. They can also assist with damage control, helping to minimize the impact of any negative publicity and protect the brand’s reputation in the long term.
Furthermore, by working with cybersecurity PR firms, brands can benefit from their network of industry contacts and influencers. These firms often have established relationships with key players in the cybersecurity community, including journalists, analysts, and other thought leaders.
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