Top Digital Media Buying Agency in NYC!

Amra & Elma is a leading digital media buying agency whose strategy is to provide high-quality media buying services, such as social media ads, PPC campaigns, influencer marketing, and other successful advertising solutions, to help brands achieve faster and stronger ROI. We aim to spread brand awareness and improve performance, by developing, implementing, and managing effective advertising campaigns. 

One of our strategies is to develop result-driven radio advertisements to help promote the brand’s products, services, or specific concepts, as well as to increase brand awareness and build credibility. We identify and implement a variety of radio advertising strategies to assist brands in reaching their target consumers and achieving a higher return on investment. These advertising services include providing radio live reads and radio sponsorships, both of which have a high level of public interaction and reach. We also develop efficient radio jingles, radio testimonials, and personification ads, in which listeners may share a real-life narrative of how they discovered the brand’s product or service.  

Our radio advertising strategy strives to make the company’s business memorable, establishing a strong brand identity, and achieving specified results through precise activities. Our radio commercials are cost-effective, highly segmented, have excellent recall and recognizability, and frequently tell essential stories. These ads feature tracking capabilities, allowing us to determine and analyze whether the ad is effective on a daily and weekly basis. We help brands achieve their advertising goals by creating custom solutions that are targeted to their overall goals. We do it by understanding the many sorts of radio commercials and the demographics of radio stations, as well as having good contacts in the radio industry with people who can negotiate prices, understand listenership, reach vs frequency, and other important advertising factors. 

Our media buying team collaborates directly with our engineers and creatives to create custom ad strategies that help brands grow and generate more revenue. Our team is dedicated to assisting our clients in achieving their objectives, and we have a proven track record of success in media buying. From research and planning to implementation and management, we provide a comprehensive spectrum of media buying services. Our media buyers have a thorough awareness of the industry and are always up to date on the latest developments and trends. 

Amra & Elma is a leading digital media buying agency whose main goal is to provide high-quality advertising solutions that assist businesses to achieve a quick and verifiable return on investment. We provide a variety of advertising solutions as well as creative services like video production and graphic design. Our team consists of experienced media buyers who are committed to assisting our clients in achieving their essential business goals.  

For example, one of our goals was to enable running advertisements to increase profitable traffic from Instagram and Facebook, for the Power Up brand. Our client had previously run advertisements but had struggled to maintain a positive return on investment. Additionally, leadership did not use landing pages to monitor performance, instead of relying solely on web pages and Google Analytics, resulting in inaccurate measurement of optimization and performance. The key issue was determining which ad or influencer was responsible for driving traffic. Our solution was to construct landing pages for each ad campaign, from Instagram to Facebook. We reorganized the brand’s account and focused on experimenting with a wide range of creative ideas, which is one of the most important factors in achieving lucrative results on Instagram. In one of the most priced times to buy Instagram advertisements, our method allowed us to notice a significant cost reduction compared to the previous year.  

According to our results in the first eight months, we targeted 462 micro-influencers, accumulated 8.5 million followers, and published over 550 social media pieces. We achieved 6.5 percent average influencer engagement, which is 212k estimated engagements on the influencer, and obtained total estimated impressions on influencers’ posts of 1.7 million. With a 3.5x return on ad expenditure, we met our main goal of driving over 7 million impressions on Instagram and Facebook and thus helping the brand achieve faster and higher ROI. 

At our top digital media buying agency, our goal is to provide our clients with the highest quality content and advertisements possible. We work hard to create appealing social media postings that will help to boost our clients’ market presence. With our vast experience in the media buying industry, we assist our clients in achieving their marketing goals and succeeding in today’s competitive market. 

We develop customized media buying strategies based on the brand’s target demographic and key business objectives. Our talented team of creatives, designers, and advertising experts focuses on all elements of the brand’s requirements and uses advanced techniques to track social media search impressions and engagements. Our mission is to analyze and evaluate the brand’s finances, demographics, and other important factors to build and optimize a tailored media buying strategy that fulfills relevant advertising goals. 

For example, one of our media buying missions for the Charming Charlie brand resulted in a 62 thousand gain in followers and a 35 percent+ engagement rate. We targeted 4 million followers, connected with 300 highly targeted micro-influencers, published over 400 pieces of content, and generated over 20,000 social media engagements in the first three months. Compared to the previous year, we saw a 1,050 percent increase in website traffic from Instagram, 75K transactions from Facebook, a 7x return on ad spending, and a $7.58 CPC. 

Our top digital media buying agency helped Charming Charlie brand with optimizing their social media campaigns to drive traffic to their freshly redesigned eCommerce website. They hoped to remain a popular brand among Millennials and Gen Z, as well as a well-known leader in the inexpensive accessories market. Our client required a unique media strategy that would capture the rapidly increasing digital arena, engage existing fans and reach out to social media communities, and ultimately drive sales and subscriptions. Our teams collaborated closely to ensure that creativity was captured and executed, ensuring that the media plan and brand objectives were fully met. 

Our mission is to stay ahead of the curve by constantly inventing and evolving. Our team is always looking for new ways to improve our media buying strategy, and we are available to work with brands that want to enhance their advertising approach. We believe that our experience and knowledge give us a unique perspective on the media buying landscape, and we are always looking for new opportunities to help our clients succeed. 

When it comes to advertising, there are a lot of different ways to reach consumers. One increasingly popular option is digital media buying. This involves purchasing ad space on websites, social media platforms, and other online venues.

One of the key things to consider when conducting digital media buying techniques is where your target audience is spending their time online. You want to make sure your ads are appearing in places where your customers are likely to see them.

Another important factor in digital media buying is what type of ad you want to create. There are a variety of different options, including banner ads, pop-ups, and sponsored content. When executing digital media buying, you need to decide what will be most effective in reaching your target audience.

Once you’ve decided on your targets and the type of ad you want to create, it’s time to start negotiating with publishers. This can be a lengthy process, as you need to find the right price and make sure the publisher is aligned with your goals.

Once all the details have been worked out, it’s time to launch your digital media buying campaign! You’ll need to track how it’s performing and make changes as needed. Digital media buying can be a lot of work, but if done correctly, it can be an extremely effective way to reach consumers.

There are many reasons why digital media buying is important for brands. One of the most important reasons is that digital media buying allows for very precise targeting of ads. With traditional media like television and radio, brands can only target a certain demographic or geographic area. However, with digital media buying, brands can target specific people based on their interests, which allows for much more effective advertising.

Additionally, digital media buying is much more affordable than traditional media, making it a more cost-effective option for brands. Digital media buying also allows for real-time feedback and measurement, which helps brands track the effectiveness of their advertising and make adjustments as needed. Overall, digital media buying is an extremely effective and affordable way for brands to reach their target audience and achieve their marketing goals.

Digital media buying is important for marketing campaigns because it allows for precise targeting of potential customers. With digital media buying, businesses can target customers based on their interests, demographics, and even their past behavior. This precision allows businesses to focus their advertising dollars on the people most likely to be interested in their product or service, which results in a higher return on investment.

Digital media buying also allows businesses to measure the effectiveness of their marketing campaigns more accurately than traditional media. With digital media buying, businesses can track how many people viewed their advertisement, how long they viewed it, and where they clicked through afterward. This data helps businesses to determine which marketing campaigns are working and which ones need improvement.

Overall, digital media buying is an important tool for businesses because it allows them to target potential customers more accurately and measure the effectiveness of their marketing campaigns more effectively.