Line

TEAM

With our own 2 million plus followers, we know a thing or two about social media.
We are an influencer marketing agency that uses strategies known
to superstar influencers to make brands explode digitally.

Amra

Amra Beganovich

Co-Founder and CEO

 

Ms. Beganovich leads A&E’s work on helping brands identify epicenters of influence, develop memorable (original) campaigns, and bring the brand storytelling into the future. Her areas of expertise include identifying and building unique influencer data models that depict the intricate relationships between industry leaders to ensure campaign longevity. Ms. Beganovich holds a degree in B.A. in Economics and an MBA, and is also one of the top fashion, travel, and lifestyle influencers with over 1 million followers across her social channels. She has been named as a top digital marketing expert by Forbes, Business Insider, Financial Times, Entrepreneur, Bloomberg, WSJ, ELLE Magazine, Marie Claire, Cosmopolitan, and many more. She develops and manages advertising campaigns for Fortune 500 companies, including Johnson & Johnson, LVMH, Procter & Gamble, Uber, Nestle, HTC, and Huawei.

Elma

Elma Beganovich

Founder and COO

 

Ms. Beganovich leads A&E’s efforts in building the list of world renowned partners and clients. Her area of expertise includes identifying roles that A&E can play for a variety of brands in different industries, as well as developing terms and scope of those partnerships. Ms. Beganovich holds a B.A. in Government and French from Georgetown University (2007) and a J.D. from University of Miami Law School (2011).  She attended Georgetown University School of Law for the LLM program in Securities and Financial Regulations (2012) and is a New York barred attorney. Ms. Beganovich is one of the top New York City’s lifestyle influencers with over 1 million followers across her social channels. She has been named as a leading influencer marketing expert by Forbes, Business Insider, Financial Times, Entrepreneur, Bloomberg, WSJ, ELLE Magazine, Marie Claire, Cosmopolitan, and many more. Her clients include Fortune 500 companies like Johnson & Johnson, LVMH, Procter & Gamble, Uber, Nestle, HTC,  Huawei and more.

paula

Paula Page

Senior Public Relations Specialist 

 

For the past 15 years, Ms. Page has helped select innovators gain exposure for their brands by expanding upon the traditional definition of PR. She doesn’t just rely on blasting pitches and press releases; instead, she understands her client’s needs and carefully orchestrates the campaigns accordingly. Her work involves publishing intriguing stories in top media, including Time Magazine, Forbes, Bloomberg, The New York Times, People Magazine, CNN, Women’s Health, Self, and more.

Chris

Christopher Heien

Server and Security Specialist

 

Mr. Heien holds a PhD in Information Science and specializes in software architecture and engineering, system security, data quality management and flow optimization. He has served as a professor in Information Science teaching software development at the University of Arkansas. He was also a vice president and senior data quality specialist in Citigroup, and worked as a director and a lead data quality specialist for Information Quality International and General Electric respectively. In A&E he focuses on designing and developing software, data structures for e-commerce brands, as well as implementing e-commerce security best practices.

 

Ben Freda

Ben Freda

Senior Front-End Developer

 

Mr. Freda holds a BS from Stanford University and a JD from Columbia Law School. He specializes in web development, specifically front-end and web hosting, and has managed teams of developers first as a project manager and then as a director of operations in PICnet. He also founded two web development and services firms, including Ben Freda Consulting and BFC Support. In A&E, Mr. Freda focuses on front-end development and server maintenance; his specialty includes WordPress, Drupal, Joomla, Web Support, Websites, Web Design, Web Development, CMS, and SEO.

 

Karina Diaz

Karina Diaz

Senior Graphic Designer 

 

Ms. Diaz is an art director, a designer, and an illustrator with over 15 years of experience. She specializes in concept development, branding (identity), brand architecture, packaging, web design and illustration. Ms. Diaz holds a graphic design degree from Universidad Pontificia Bolivariana, a marketing degree from Universidad EAFIT, and an Illustration degree from Central Saint Martins – University of the Arts London. She has worked with some of the top creative and advertising agencies, including J. Walter Thompson, Quintessa Art, and Manzoni. In A&E, ms. Diaz focuses on brand DNA development, artistic direction, conceptualization and presentation of variety of brand marketing material, and illustrations.

Ceb

Cebiso Mhlanga

Senior Animator

 

Mr. Mhlanga role as an Animation Specialist at this full-service digital marketing agency has never been more crucial as the web continues to become one of the most effective advertising platforms. Mr. Mhlanga has over nine years of experience in animation and has worked with some of the most well renowned creative firms including AJ East Learning and Omicron Creation. At A&E, Mr. Mhlanga holds the responsibility of breathing life into otherwise static visual graphics to capture the attention of scroller-bys through animation.

 

Catherine

Catherine Santino 

Copywriter 


Ms. Santino is a copywriter with several years of experience writing web, email, and blog posts. She specializes in beauty and lifestyle, having worked with brands such as bareMinerals, Sunday Riley, and THINX before joining Amra & Elma. Ms. Santino holds a B.A. in Creative Arts and English from Siena College where she graduated top of her classed and earned a Cum Laude status. In A&E, Ms. Santino is in charge of researching, organizing, and presenting data on the latest news in influencer marketing, social media and other digital trends. She also serves as a copywriter developing brand descriptions for a variety of products and services.

 

Frank

Frank Castillo

Senior Product Photography Specialist

 

As a senior product photographer, Mr. Castillo is responsible for creative direction and photography of some of the most notable brands in the world of beauty, fashion, food, and retail, including Neiman Marcus, Swiss Getal, Hugh Forbes, and more. Mr. Castillo received a Graphic Design degree in New England School of Art and Design and has over eight years of advertising and art photography experience. In A&E, Mr. Castillo focuses on creative direction, photography, and video content development.

Chris Han

Chris Han

Creative Director and Story Teller

 

With over 1.1 million followers, Ms. Han is one of the most well-known U.S. beauty and fashion influencers. She specializes in creative direction, content production, branding and storytelling. Ms. Han holds an MBA from University of Southern California Marshall School of Business and was the founder of a consulting agency located in China. Ms. Han has worked with some of the most well known brands, including Macy’s, Sephora, Bobbi Brown, Warner Brothers, the Peninsula Hotels, NYFW, Zadig & Voltaire, and L’Oréal. In A&E, Ms. Han focuses on creative direction and shooting, editing, and copywriting beauty and fashion products. Her most notable work for A&E includes Transition Lenses (Essilor – Luxottica), the largest lens and eyewear brand, as well a luxury skincare – Swiss Getal.

 

Mahhek Final

Mahhek Tahir

Senior Back-End Specialist

 

Ms. Tahir holds a Masters of Science (MS) in Computer Engineering with a GOLD medal and a GPA of 3.97 out of a scale of 4. She specializes in web application development, backend and front end development development, and quality assurance and deployments. Ms. Tahir served as a software developer in Daedalus Software, Inc. She is a highly skilled in ROR, JQuery, Javascript, and Databases including MySQL, PostgreSQL. In A&E, she focuses on designing and developing software for e-commerce brands, as well as implementing e-commerce quality best practices.

 

Mama Black And White copy

Jasna Beganovich

Vice President of Operations

 

As a vice president of operationsMrs. Beganovich is responsible for planning, directing, coordinating, and overseeing variety of operation activities of different brand projects for A&E. She focuses on building cost-effective systems to meet the needs of clients and A&E. Mrs. Beganovich received a Master’s of Science (MS) in Structural Engineering and currently teaches a finance course in Indiana University. She has over 35 years of management and operation experience.