Location: NYC, USA

Amra & Elma is one of the leading b2b marketing agencies that specialize in a wide range of marketing solutions. Their agency was founded by two prominent social media influencers with a collective following of over 2M social media users. Their founders were honored for creating a “Digital Empire” from Yahoo News and Nasdaq titled them the “Top Marketers.” Amra & Elma was also named the “Top Digital Agency” by Forbes, and many other leading media outlets covered their work, such as The Business Insider, The Financial Times, CNN, Huff Post, and many more. Their clients include world-leading brands and Fortune 500 companies, like Nestle, Netflix, Bvlgari, Wells Fargo, Olay, Uber, and others.

• B2B Campaigns
• Content Production
• Media Buying
• Influencer Marketing Campaigns
• Public Relations
• Crisis Management
• Brand Building
• SEO
• PPC Campaigns

• Nestle
• Olay
• Bvlgari
• Netflix
• Uber
• Uber Eats
• Kimpton Hotels
• Taj Hotels
• Enterprise

Forbes, Nasdaq, Yahoo News, The Financial Times, Bloomberg, Business Insider, Cosmopolitan, Marie Claire, Entrepreneur, Home Business Magazine, and many others.

Location: Belgium, Brussels

Merkle B2B is one of the top B2B marketing agencies in 2022. Their work focuses on redefining the relationship that brands have with consumers, creating experiences that surprise and delight, informing and inspiring, and supporting the success of their clients. With more than 1,000 educated and professional people working with them globally, they combine the greatest B2B capabilities and competencies to design cutting-edge client experiences. They smoothly and at scale supply this knowledge, from local market activations to regional or international campaigns.

• Brand
• Activation
• Orchestration
• Insights
• Data Management
• Technology

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Location: London, UK

The Croc is one of the top B2B marketing agencies that places a strong emphasis on working hard to identify imaginative solutions that provide distinctive experiences. They put together mixed teams with the best skill set for each project. They approach every task with voracious curiosity and meticulous attention to detail, from strategy and creativity to media, technology, and analytics. They are aware that their clients and their Crocs’ collective intelligence make for a powerful combination. Together with their team of professionals, they encourage one another to defy expectations and approach each campaign with a shared desire to improve on the previous one.

• Sohonet
• ServiceNow
• Milliman
• App Dynamics
• Nubis
• Leica

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Location: Weybridge, UK

One of the top B2B marketing agencies, MOI Global, strives to anticipate consumer demands and provide “aha” moments that help its customers achieve their marketing goals. Their team focuses on placing brands in the appropriate settings—at the appropriate times—on appropriate screens with attention-grabbing experiences. They execute some of the most economically successful B2B marketing campaigns thanks to their award-winning creativity and their in-depth understanding of their customers.

• Creative
• Branding
• ABM
• Digital
• Content Production
• Experiential

• Red Hat Coffee
• Oracle
• Crab Insure
• Sage
• Cyberark
• RFPIO
• Colt

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Location: Ontario, Canada

Quarry is one of the top B2B marketing agencies that specialize in a wide range of services including target personas, customer journey/jobs maps, creative concepting, copywriting and content experience design, and much more. Their knowledgeable team of strategists, experience architects, marketing engineers, and insight specialists is committed to producing experiences that ignite, empower, mobilize, and hasten consumer purchasing journeys. They create high-impact campaigns to help their clients elevate their businesses and position themselves as industry leaders.

• Segmentation Modeling
• Account Profiling
• Competitor Analysis
• Positioning Strategy
• Content Audits
• Content Strategy
• Visual, UX & Code Experience Design
• Database Auditing & Enhancement
• Audience Engagement Analytics

• FIS
• Oracle
• Windstream Enterprise

Not Available.

Location: United Kingdom

Growth Sandwich is a top marketing agency that focuses on assisting early-stage SaaS firms with the product launch process. As one of the top B2B marketing agencies, Growth Sandwich assists a wide range of companies in developing a successful go-to-market plan and executing it flawlessly. The creator, Aggelos, is extremely picky about who he collaborates with and has a very successful past. Some of their clients include Adpiler, Anonymous, Holded, Whereby, Oroson, and many others.

• SEO & Content Production
• Jobs-to-be-done customer research
• Product-led Transformation
• Value-based Pricing

• Jetti
• Adpiler
• Anonymous
• Holded
• Whereby
• Oroson

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Location: London, UK

Expandi Group is one of the best B2B marketing agencies focusing on performance marketing, mostly for B2B technology enterprises. Their primary competencies include demand creation, BI (business intelligence) and analytics, channel marketing, co-marketing, and many more. They have a global reach. They are a multinational B2B marketing firm that specializes in assisting technology firms in expanding their digital footprints. They established the idea of performance marketing, in which companies are compensated according to the outcomes they produce.

• Data and Ad Tech Solutions
• Account Based Advertising
• Targeted IP Based Audiences
• Demand Generation
• Co-Marketing
• Channel Programs

• AMD
• Citrix
• Google
• HP
• Samsung
• Lenovo
• Micro Focus
• Microsoft

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Location: Stockholm, Sweden

Skona is one of the top B2B marketing agencies which specializes in many different aspects of B2B marketing, including creativity, strategy, advertising, marketing automation, events, SEO, and much more. In essence, they are a creative firm with full-service B2B marketing skills. Brands like Mercuri International, Punchh, and Figure Eight are among its clients, and they focus on building brave B2B tech brands in Silicon Valley and across the globe.

• Creative
• Strategy
• Advertising
• Marketing Automation
• Events
• SEO
• Content Production

• Unsupervised
• Alteryx
• Liveramp
• Findity
• Snowflake
• Telavox

Not Available

Location: New York, USA

Stein IAS is one of the best b2b marketing agencies which focuses on strategy, creative, social media marketing, media purchasing & management, marketing automation, analytics, consulting, advertising, and much more. They are a well-known, award-winning firm with the ability to create demand for clients’ goods and services in addition to developing their brands. Brands like Merck, Ingredion, Sylvania, and others are among its customers.

• Strategy
• Creative
• Social Media Marketing
• Media Buying & Planning
• Marketing Automation
• Analytics
• Research
• Advertising

• ETS
• Ingredion
• Veolia
• Trelleborg
• Tetra Pak

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Location: London, UK

Gravity Global is one of the top b2b marketing agencies and the most recognized specialized B2B marketing network in the world. They assist international businesses in transforming by applying their strategic lens of fame, admiration, and belief. Gravity transforms the distinctive business difficulties of its clients into effective outcomes. They are channel-neutral, fully integrated, and full-service. As a worldwide network, they can revolutionize their customers’ businesses and marketing efforts by speaking their language and understanding their needs.

• Brand Strategy
• Creative
• Performance Marketing
• Marketing Automation
• Research
• PR
• Social
• Content
• Media Planning & Buying
• Analytics

• Adesa
• Aetna
• Asto
• Avast
• Coca Cola
• EGR
• Evolt
• Akzo Nobel

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Location: Bristol, England

Oakwood Agency is one of the top B2B marketing agencies and was founded by a group of independent, creative thinkers and doers who were motivated to find innovative solutions to complex business issues. They assist companies in identifying what is exceptional about their business and how to market it by developing positioning, purpose, and value proposition using a combination of creativity, strategy, and psychology. The development of experiences that spark and revolutionize their business is their primary emphasis, along with assessing the brand’s performance.

• Marketing Communications
• Content
• Brand
• Social Media Marketing
• Experiential Marketing
• Advertising & Media Buying
• Events
• Customer Relationship Marketing
• Analytics

• Ryder
• Matthew Clark
• MRF
• WINGD
• Weatherford

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Location: Worton Park, UK

Torpedo Group is an internationally recognized B2B creative firm with a UK basis. As one of the top b2b marketing agencies, Torpedo collaborates with some of the most prestigious businesses in the world, including Adobe, Panasonic, Paragon, and others. They are professionals in everything creative, from website design to content production. They think innovation spurs the expansion of businesses, and they assist their clients in outsmarting the competition and gaining market share by coupling this with offerings that are strategically solid.

• Integrated Marketing
• Communications
• Content Marketing
• Content Production & SEO
• Branding
• UX & CX Design
• Public Relations
• Video & Motion
• Experience Design

• Adobe
• Panasonic
• Petronas
• Epson
• Autodesk
• ACO
• Motability

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Location: New York, USA

The US-based marketing firm Mower Agency is well-known for its IMC offerings and “Brand as Friend” philosophy. As one of the best B2B marketing agencies, they have collaborated with a number of the biggest global businesses, including GE Energy, Bosch, and Helio Health. They are a fiercely autonomous agency of makers and thinkers who create and understand people to create brands.

• Performance Marketing
• Media Buying & Planning
• Integrated Marketing Communications
• Strategic Consulting
• Public Relations
• Public Affairs
• Social Media Advertising
• Branding
• Content Production & SEO
• Design

• Jadak
• Kingspan
• Viewpointe
• Standard Textile
• Vecna Robotics
• Domtar
• Detroit Diesel
• Carrier
• GE

Not Available

Location: Bristol, UK

Bray Leino is a B2B marketing company with a global reach and renowned brands or customers thanks to its partnership with The Mx Group, a US-based agency. These two organizations, which together make up a global agency partnership, are both one of the best b2b marketing agencies in their respective industries. Their extensive group of marketing experts enables their clients to acquire the vast range of skills necessary to make businesses successful in the current day.

• Branding
• Events
• Creative Capabilities
• Direct Marketing
• Public Relations & Public Affairs
• Experiential Marketing
• Media Buying & Planning
• Events
• Strategy
• Social Media Advertising

• Barilla
• North Devon Hospice
• Cummins
• Milk & More
• Covonia
• Pyrocore
• WKD
• Wylex

Not Available

Location: Surrey, UK

Velocity Partners is one of the best b2b marketing agencies based in the UK, that offers a range of skills but with a heavy emphasis on content marketing. Brands from all around the world view their services as complements to content marketing rather than as standalone offerings, and some of them include B2B content marketing, B2B brand building, strategy, positioning, B2B design, visual identity, web development, and more. Some of their clients include Sprint Business, Amazon Web Services, Citrix Systems, and others.

• Content Marketing
• Marketing Strategy
• Positioning
• Branding
• Design
• Web Development
• Digital
• Content performance
• Social Media Advertising
• Media Buying & Planning

• Constellant
• Sprint Business
• Path Factory
• Open Market’s
• Informatica

Not Available.

Business-to-business (B2B) marketing, as the name implies, is the practice of promoting goods and services to other companies and organizations. It differs significantly from B2C marketing, which is focused on customers, in many important ways. B2B marketing material, in general, tends to be more educational and direct than business-to-consumer marketing content since business purchase decisions, as opposed to consumer ones, are more heavily influenced by the bottom line revenue effect.

B2B marketers frequently sell to buying committees comprising a variety of important stakeholders in the current business world. This results in a complicated and occasionally difficult environment, but as data sources get more reliable and accurate, B2B marketers’ capacity to identify problems and provide customers with pertinent, individualized information has significantly increased.

Any firm that sells to other companies or businesses is involved in B2B marketing. B2B can take on a variety of shapes, including subscriptions to software-as-a-service (SaaS), security options, equipment, accouterments, office supplies, and more. Many businesses operate in both the B2B and B2C sectors. B2B marketing efforts are directed towards anyone who has influence over or control over purchase choices. This can cover a broad range of positions and responsibilities, from entry-level end users to the C-suite.

Although email is still seen by B2B marketers as the most crucial medium for the success of content marketing as a whole, other social media and digital channels are ranked as having excellent B2B compatibility. Some of them include:

• LinkedIn

B2B marketing agencies prioritize LinkedIn content marketing, use employee engagement to amplify the brand’s messages, and use sponsored advertisements to reach their target demographic to achieve B2B marketing success on LinkedIn.

• Twitter

B2B marketing agencies use remarketing and targeted audiences to connect with prospects who have previously shown interest in the brand’s products or services to achieve the greatest results from B2B marketing on Twitter. They submit a list of potential customers’ phone numbers and email addresses, or they target advertising campaigns to users of mobile apps or websites.

• YouTube

B2B marketing agencies focus on maximizing and improving the brand’s videos for maximum exposure to obtain the best possible results on YouTube. This will increase the video’s visibility in Google search results, increase traffic, and position their business as the “go-to expert.”

• SlideShare

When b2b marketing agencies use the profile customization tool to extend the brand’s identity to their SlideShare account, they integrate SlideShare into each campaign by uploading presentations, videos, webinars, and infographics.

B2B marketing agencies assist companies in enhancing their business operations. They identify the most effective digital channels for firms to invest in, assess the volume of visitors to their website, and constantly balance their marketing tactics and results. The main objective of working with B2B marketing agency is to increase lead generation and sales conversion for the company.

B2B marketing agencies provide specific knowledge and solutions to address the particular requirements of their customers. They provide services to accommodate protracted or difficult sales processes (i.e., selling to gatekeepers, procurement, accounting, management, and more). Because it requires more time and effort to inform, position, and cultivate connections with a B2B, B2B marketing agencies expand their strategy’ scale and breadth and put in full-service efforts to help their clients achieve their marketing objectives.

Through their database networks, B2B marketing agencies typically specialize in linking businesses, demand generation experts, and B2B marketers to marketing and sales possibilities. They thrive at generating awareness, focused engagement, and demand to support companies in achieving their most pertinent marketing objectives, through account intelligence, lead insights, and creative content.

The diversity of experience that B2B marketing agencies have enables B2B businesses to improve their market presence and foster strong community trust.

The most crucial components of B2B marketing strategies must be decided upon before the campaign is created and launched. According to B2B marketing agencies, the best b2b marketing strategy must first do the following actions:

• Determining the brand’s positioning

B2B marketing agencies must first have a thorough understanding of the brand’s positioning to develop a successful marketing plan that drives the best results. This sentence encapsulates the who, when, and why of a brand’s identity, or how a brand is viewed by its customer.

• Identifying the brand’s target audience

The most important component of a b2b marketing plan is identifying the target market for the brand or identifying the businesses and organizations that are interested in its offerings. With this knowledge, agencies may develop buyer personas and better understand how consumers decide what to buy. This is a really helpful tool for any kind of marketing.

• Running a competitive analysis

This requires doing a competition study first, to see what other companies are selling to the target market for the brand. When examining rivals, agencies should keep an eye out for their product offers, sales strategies and outcomes, marketing materials, social media presence, and more.

• Exploring marketing channels

After completing the first phases in developing the brand’s B2B marketing strategy, they may now expand their B2B marketing portfolio, target the companies they need to, and, based on their research of the competitive market and client groups, examine channels, methods, and technologies.

B2B marketing agencies provide a variety of services to their clients, which can include anything from market research and strategy development to lead generation and brand management. Essentially, B2B marketing agencies help businesses to identify and reach their target markets and then create and execute effective marketing campaigns that will help them to achieve their desired results.

One of the primary benefits of working with B2B marketing agencies is that they have the experience and expertise necessary to help businesses navigate the complex world of B2B marketing. B2B marketing agencies can help you to identify your target audience, develop messaging that resonates with them, create compelling collateral, and track and optimize your campaigns to achieve the best possible results.

In addition to their marketing services, many B2B marketing agencies also offer web design and development services, as well as SEO, social media management, and other digital marketing services. This means that you can work with B2B marketing agencies to get all of your marketing needs taken care of, which can be extremely helpful if you are new to B2B marketing or if you don’t have the time or resources to do everything yourself.

So if you’re looking for help in developing a successful B2B marketing campaign, B2B marketing agencies are a great option to consider. They can help you to identify your target audience, create messaging that resonates with them, develop an effective strategy, and track and optimize your campaigns to achieve the best possible results.

When reaching out to B2B marketing agencies, it is important to be aware of the different types of agencies and what each one specializes in. There are full-service B2B marketing agencies, specialist agencies, and digital B2B marketing agencies.

Full-service B2B marketing agencies offer a wide range of services, from market research to campaign strategy to creative design and media buying. These B2B marketing agencies usually have a team of specialists in-house who can work on all aspects of your campaign.

Specialist B2B marketing agencies focus on one aspect of marketing, such as advertising, public relations, or online marketing. These B2B marketing agencies often have more in-depth knowledge and experience in their chosen field than full-service agencies.

Digital B2B marketing agencies specialize in online marketing, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, and website design and development. These B2B marketing agencies often have more technical expertise than full-service or specialist agencies.

When contacting B2B marketing agencies, it is important to clearly state what you need help with and what you hope to achieve. Be prepared to provide detailed information about your business, your target market, and your current marketing efforts. B2B marketing agencies will then be able to assess your needs and propose a solution that meets your budget and objectives.

To find some of the best B2B marketing agencies, start by doing a Google search for “B2B marketing agencies” in your area. Once you’ve found some potential B2B marketing agencies you would like to work with, take a look at their websites and read their case studies to get a better idea of their capabilities. Then contact some of the most competent B2B marketing agencies to discuss your specific needs and ask for quotes.