15 Oct 10 TOP DUBAI CAR INFLUENCERS
Dubai is not just a city; it’s a statement. From the moment you step off the plane, you feel the hum of luxury in the air. And it doesn’t take long to realize that the heart of this luxury pulses through its streets—in the form of supercars. According to Trinity, Dubai luxury car experts, “everywhere you look, there’s a gleaming Bentley parked casually in front of a café, a Ferrari roaring past, or a Lamborghini casually pulling into a valet.” This city is a magnet for car lovers, where driving isn’t just a way to get around for Dubai car influencers—it’s an experience, a lifestyle, and often, a status symbol.
I’ve spent years working in marketing, with a specific focus on social media and influencers, and I’ve seen firsthand how car culture in Dubai stands out like no other. Whether you’re a car enthusiast with a garage full of luxury vehicles or someone who just enjoys scrolling through Instagram feeds packed with exotic cars, Dubai grabs your attention and doesn’t let go. Influencers here don’t just post pictures of fancy cars—they craft entire narratives around them, transforming a Ferrari into a symbol of ambition, or a Bugatti into a tale of success.
The synergy between cars and Dubai is palpable. Influencers flock here not just for the stunning desert landscapes or the skyline views, but for the cars—the true stars of the show. And what’s most exciting is that this isn’t just happening at car shows or on race tracks. It’s in the day-to-day life of the city, where the ordinary becomes extraordinary through the lens of a supercar.
So why is Dubai such a hub for car lovers and influencers? What is it about this city that makes it so irresistible for those who live and breathe horsepower and luxury? Let’s dig in and discover why Dubai car influencers are so globally popular!
10 TOP DUBAI CAR INFLUENCERS
1. Supercar Blondie (Alex Hirschi)
2. Mo Vlogs (Mohamed Beiraghdary)
3. Arab GT (Khalid Al-Muhairi, M7md J8, Karim Deeb)
4. Rashed Belhasa (Money Kicks)
5. Saif Belhasa
7. Cars of Dubai
8. Ali Al Shehhi (Arabian Gazelles)
9. Faisal Khan (FasBeam)
10. Nader Karim
Why Is Dubai So Popular with Car Enthusiasts and Car Influencers?
The rise of Dubai as a car enthusiast’s dream isn’t accidental. There are several key factors that make the city one of the most exciting and unique places for both car lovers and the influencers who document their every move.
- Numbers Don’t Lie: A City with Unparalleled Luxury Cars
Dubai boasts an incredible concentration of luxury vehicles. It’s no exaggeration to say that on any given day, you’re more likely to see a Ferrari than a Toyota Camry. In 2021, Dubai had over 1.4 million registered vehicles, with around 5% of those being luxury or exotic cars. This means that every time you drive through the city, you’re surrounded by a sea of Lamborghinis, Rolls-Royces, and Bugattis. It’s not just a wealthy city—it’s a city where the streets are a runway for the world’s most luxurious vehicles.
For influencers, this means content is everywhere. The sheer variety of high-end cars gives them endless opportunities to showcase different brands and models. And with the world increasingly obsessed with luxury lifestyles, followers from around the globe tune in daily to get their fix of automotive eye candy, courtesy of Dubai.
- Tax-Free Purchases Make Dreams Affordable
While the rest of the world struggles with steep taxes on luxury goods, Dubai offers a tax-free haven. In most countries, buying a luxury car can mean paying thousands in taxes and import fees. In Dubai, however, these costs are minimal, making it significantly easier to afford that dream vehicle. This is a game-changer for car enthusiasts.
Imagine being able to purchase a Bugatti for far less than it would cost in Europe or the United States. For influencers, this presents an opportunity to acquire cars they might not be able to access elsewhere, giving them the chance to stand out in a sea of online content. Dubai doesn’t just make luxury car ownership possible—it makes it commonplace.
- Dubai Is the World’s Automotive Playground
Beyond the financial advantages, Dubai is a city that revels in car culture. From car exhibitions like the Dubai International Motor Show to exclusive pop-up events and private showings, the city attracts car enthusiasts from all over the world. Brands like Aston Martin, Ferrari, and Rolls-Royce know that Dubai is where their most lucrative buyers are, and they constantly host events to cater to this audience.
For influencers, it’s like being handed the keys to content gold. Whether they’re attending a high-profile launch or simply capturing the latest model cruising down Sheikh Zayed Road, Dubai offers endless opportunities to engage their audience with fresh, exciting content.
- The Ultimate Instagram Backdrop
Let’s be honest—half of what makes a great car photo is the backdrop. And when it comes to backdrops, Dubai has it all. The city’s stunning architecture, from the futuristic Burj Khalifa to the sail-shaped Burj Al Arab, creates an otherworldly landscape that elevates car content to another level. Pair that with the sweeping desert dunes, and you have the perfect setting for supercar photoshoots.
For influencers, Dubai is the holy grail of car photography. Whether it’s a Lamborghini roaring through the desert or a Porsche gliding down the palm-lined streets, the backdrop is half the battle—and Dubai delivers it in spades.
- A Culture Obsessed with Status
In Dubai, owning a supercar isn’t just about the thrill of driving—it’s a status symbol. This is a city where luxury is a way of life, and car ownership is the ultimate reflection of success. People don’t just buy cars in Dubai—they collect them. For many influencers, showcasing these vehicles on social media is a way to cement their personal brand as one synonymous with luxury and aspiration.
This culture of prestige and excess is a huge draw for car influencers. Not only are they able to drive these cars, but they also get to align themselves with a lifestyle that millions aspire to. In a world where followers equate luxury with success, having a car collection in Dubai is the ultimate status symbol.
- A Global City with a Local Twist
While Dubai’s car scene is globally recognized, it still retains a unique local flavor. Emiratis have long held a deep love for cars, particularly high-performance vehicles. This passion manifests itself in everything from private automotive events to desert rallies where car enthusiasts push their vehicles to the limit. Influencers who tap into this local passion add an extra layer of authenticity to their content, making it more relatable for their followers.
Dubai’s car culture is the perfect blend of global appeal and local pride, making it a standout in the world of luxury cars. For influencers, this unique combination provides endless content possibilities, from documenting desert races to exploring the traditions behind Emirati car culture.
TOP 10 DUBAI CAR INFLUENCERS
So, who are the influencers that have mastered the art of capturing Dubai’s car culture and sharing it with the world? Here’s a look at the top 10 Dubai car influencers who are driving the city’s automotive content forward.
With over 14 million Instagram followers, Alex Hirschi, known as Supercar Blondie, is the queen of the supercar scene in Dubai. Originally from Australia, she has taken the global car world by storm, posting entertaining and informative videos about the most exclusive cars in the world. From reviewing hypercars to giving her audience behind-the-scenes access to the automotive elite, Supercar Blondie has made Dubai her personal automotive playground.
A name that’s impossible to ignore in the Dubai car scene, Mo Vlogs brings his luxury lifestyle and car-filled days to millions of followers on YouTube and Instagram. He’s known for showcasing everything from his extravagant car collection to his adventures across the city, giving his audience a peek into the world of luxury living in Dubai. Mo is more than just a car influencer—he’s a lifestyle brand in his own right.
Arab GT isn’t just one influencer—it’s a team of automotive enthusiasts dedicated to bringing in-depth car reviews, comparisons, and news to a Middle Eastern audience. With a strong focus on the technical aspects of vehicles, they offer a more analytical look at the cars of Dubai, making them trusted voices in the community.
Rashed Belhasa, better known as Money Kicks, is the son of one of Dubai’s wealthiest families, and he doesn’t shy away from flaunting it. His Instagram is filled with jaw-dropping images of his car collection, which includes everything from custom-wrapped Lamborghinis to limited-edition Rolls Royces. Rashed’s content is pure Dubai opulence and is a must-follow for anyone interested in the intersection of wealth and automotive luxury.
Top Dubai Car Influencers #6. Nasser Al Neyadi (Car Spotter Dubai)
If you’ve ever wanted to see the rarest and most exotic cars on the streets of Dubai, Nasser Al Neyadi’s Instagram account is the place to go. Known as Car Spotter Dubai, Nasser has made a name for himself by capturing stunning images of the most elusive vehicles in the city. His dedication to finding and photographing these cars has earned him a loyal following of car enthusiasts around the world.
Top Dubai Car Influencers #7. Exotic Cars of Dubai
More than just an Instagram account, Cars of Dubai is a community-driven platform where car enthusiasts can share their sightings of exotic vehicles. The account regularly posts fan-submitted photos of luxury cars spotted around the city, making it an interactive hub for automotive lovers. If you want to know what’s on the streets of Dubai today, Cars of Dubai has you covered.
Top Dubai Car Influencers #8. Arabian Gazelles
Arabian Gazelles is leading the way for women in Dubai’s car culture. The Arabian Gazelles is the first all-female supercar club in the region, and Ali’s Instagram showcases the group’s high-octane adventures. Her content is a refreshing take on car culture, blending empowerment with luxury.
Top Dubai Car Influencers #9. Faisal Khan (FasBeam)
Faisal Khan’s Instagram account, FasBeam, is dedicated to reviewing and analyzing cars, with a strong focus on luxury and sports vehicles. His content is educational yet engaging, offering his followers a deep dive into the specs and performance of some of the world’s most coveted cars.
Nader Karim is one of the rising stars in Dubai’s automotive scene. His Instagram features a mix of luxury car reviews, candid commentary, and a behind-the-scenes look at Dubai’s car culture. His down-to-earth style makes him relatable, even as he showcases some of the most extravagant vehicles on the planet.
Top Dubai Car Influencers #5. Saif Belhasa
Like his son Rashed, Saif Belhasa is a prominent figure in Dubai’s automotive scene. A businessman and car enthusiast, Saif regularly showcases his own collection of luxury cars, proving that the apple doesn’t fall far from the tree. His influence in Dubai’s car community is undeniable, and his social media presence gives followers an inside look at his high-speed, high-end lifestyle.